Hebrew Adaptation of Siri app for Apple

The project began with a six-month preparation phase, involving countless working sessions with the client overseas to build the strategic, managerial, and production infrastructure for the project.

The project involved mobilizing hundreds of Israeli participants for recording sessions across the country within a tight timeframe, alongside recruiting field teams deployed throughout Israel. The planning phase also included intensive training for the recruited staff on a dedicated application, custom-designed for the project by the American company NUANCE.

Upon the project’s launch, we activated a comprehensive operation: widespread public outreach, nationwide recording sessions, and real-time data collection from the field. This included hourly updates and daily reports to the client overseas, providing high-resolution data on every single session conducted across all locations.

The project was completed with great success and now serves tens of thousands of Hebrew-speaking iPhone users daily.